I’m a freelance Instructional Designer; joining forces with trusted subject matter experts, I craft materials that effectively train employees and enlighten customers. My experience includes a very enjoyable 3 three years as a full-time Instructional Designer for Sysmex America, Inc. (both onsite and remote). Previously, I was an Instructional Designer for university courses in all subjects as a temporary, full-time remote Instructional Designer with Kaplan Higher Education and simultaneously wrote marketing copy as a Freelance Educational Copywriter for Corwin Press / SAGE Publications and facilitated asynchronous discussions as an online Instructor with Academy of Art University’s School of Art Education.
I can adapt to your company’s standard project management protocols, or use the ADDIE model:
ANALYZE: Perform a needs analysis, including the desired scope of content, learning objectives, audience, and team members involved. Determine a timeline. Gather existing source materials, and get subject matter expert feedback on existing content. Determine deliverables.
DESIGN: Subject matter expert(s) determine final content, and conduct testing, if applicable. Determine assets needed (e.g. images, graphic design, video scripts, printout)
DEVELOP: Create and/or receive assets. Begin reviewing process with stakeholders, so that training material is approved by all.
IMPLEMENT + EVALUATE: Ensure that final materials and any process documentation is sent to the appropriate team member(s) (e.g. training supervisor, instructors, etc.). Test all “live”/published material, and verify that it’s trackable and accessible.
Project example > interactive e-Learning modules:
I can create simple-to-use and visually engaging interactive e-Learning modules, using information from your trusted subject matter expert(s), including:
Video (I can edit live action videos created by your team, add finished video, or pair still images with callouts)
Audio narration (I can edit audio created by your team, or record and edit my own)
Copy writing and/or editing for clarification, based on text from your subject matter expert(s)
Graphic and layout design, using design best practices, that conforms to your branding style guide
Knowledge evaluations that check for understanding
At right: Page from an e-Learning module for a Kaplan Higher Education course for teachers
Below: Pages from an e-Learning module for Sysmex America, Inc. for hematology lab technologists, then a module with an adapted branding style to appeal to a Sales audience
Project examples > instructional materials for print:
From left: Exhibit signage for patrons to follow along at The Children’s Creativity Museum, and the cover of a 30-page guide that I designed for hematology lab technologists for Sysmex America, Inc.
From left: a committee logo for Sysmex America, Inc. and educational comics for Kaplan Higher Education